SIRIUS XM RADIO TO BROADCAST LIVE 2010 FIA FORMULA ONE WORLD CHAMPIONSHIP EVENTS NATIONWIDE
SIRIUS XM will be the only U.S. broadcaster to air every F1 race live
NEW YORK -- March 22, 2010 -- SIRIUS XM Radio (NASDAQ: SIRI) announced today that it will broadcast every
2010 Formula 1 race live, offering unmatched access to the sport to both SIRIUS and XM listeners nationwide.
SIRIUS XM is the only U.S. broadcaster to offer live coverage of every F1 race in 2010. The next event on the calendar is the ING Australian Grand Prix in Melbourne on Sunday, March 28 (2:00 am ET) and SIRIUS XM will carry the race live in its entirety on SIRIUS channel 127 and XM channel 242.
In addition to live coverage of each race, SIRIUS XM will offer multiple replays, giving listeners several opportunities to hear every event. The Australian Grand Prix will be rebroadcast Sunday, March 28 (7:00 am ET and 7:00 pm ET) and Monday, March 29 (7:00 am ET) on SIRIUS channel 127 and XM channel 242.
"We're in our third year of carrying Formula 1 and we're proud to be the only broadcaster to offer U.S. fans live coverage of every race," said Scott Greenstein, SIRIUS XM's President and Chief Content Officer. "F1 races are spectacular worldwide events, featuring the most advanced motorsports technology and many of the world's best drivers. Our listeners will not only have access to turn-by-turn action as it happens but also several race replays, giving them multiple chances to experience the excitement of each race."
SIRIUS XM's coverage will also feature the BBC 5 Live F1 Preview Show, which will lead in to every Grand Prix race, offering listeners the latest team news and information, a recap of qualifying results, driver interviews and an in-depth look at that weekend's circuit.
The FIA FORMULA ONE WORLD CHAMPIONSHIP™ is the highest end of open wheeled motor racing. The 2010 season runs from March to November and consists of 19 Grand Prix races run on road course tracks, as well as some closed city streets circuits. The results of each race are combined to determine two annual World Championships, one for drivers and one for constructors (teams).